// PRICING
Pricing that scales with your expertise.
Build it yourself, or let MAX do 95% of the work. One AI agent, answering in your voice 24/7. Every plan starts with a 14-day free trial.
Standard
Build, launch and manage your agents yourself. Full control, no hand-holding.
Billed €828/year · Save €240
- Requires AI know-how: you build & configure it yourself
- No MAX assistant included
- Web, Telegram & API access
For AI-savvy users ready to launch on their own.
MAX
does 95% of the jobWe build it for you, saves 40+ hours. You just make the business calls.
Billed €1188/year · Save €360 · Only €30/mo more than Standard
- Agent live in 10 minutes
- MAX assistant: as many messages as your tokens allow
- Offer, pricing & launch guidance
- Conversations analysis to improve agents
- Quality checks before you share
- Ethics, disclosure & consent guidance
- Marketing & promotion guidance
- Payments & analytics included
For users who want guided execution, not only tools.
Custom
For teams & orgsWhite-label deployment, integrations, governance and rollout support, designed around your organization.
Pricing tailored to your scale
- Everything in MAX
- White-label & custom domains
- Custom integrations & API volume
- Team onboarding & training
- Governance, privacy & compliance support
- Dedicated point of contact
30 minutes with our team, no commitment.
14-day free trial on paid plans · €0 today, billed on day 14 · Cancel anytime
COMPARE PLANS
What changes when you upgrade.
| What you get | Standard | MAX |
|---|---|---|
| MAX assistant | Not included | As many messages as your tokens allow |
| Time to agent live | Depends on your skills | 10 minutes |
| Setup path | You build it | MAX builds it, saves 40+ hours |
| AI skills needed | Yes, hands-on | No, MAX does it |
| Channels | Web, Telegram & API | Web, Telegram & API |
| Payments & analytics | — | Included |
| Launch support | — | MAX does it |
| Optimization help | — | Guided improvements |
| Conversations analysis | — | Improve your agents |
| Context | — | Remembers your business |
| Ethics guidance | — | AI disclosure & consent |
| Growth guidance | — | Marketing & promotion |
| Image generation | — | Profile, cover & post visuals |
| Support | Standard | Priority |
14-day free trial on paid plans · €0 today, billed on day 14 · Cancel anytime · Prices exclude applicable tax
WHAT IS MAX
Your AI assistant that does 95% of the work.
Magif MAX Assistant
Builds and configures your agents
One agent, four moves. MAX builds your agents, packages your offer, writes your content, and you scale.
MAX builds your specialized agents
Drop in your knowledge: PDFs, videos, docs, audio. MAX reads it and builds several purpose-built agents, one per method or program.
MAX is building your agents
Reads · structures · configures · tests
Leadership Coach AI
Your method, your voice
Team Performance AI
Group dynamics
Mindset & NLP AI
Reframing & beliefs
MAX creates your offer
MAX packages your program into one clean offer with one price, ready to share. Set your price, share your link, get paid.
Leadership Mastery, 12-week program
€/mo
Illustrative figures. Your real pricing is whatever you set.
MAX suggests personalized content for your marketing
MAX analyses your audience, drafts content in your voice, and generates visuals tailored to your coaching brand.
Andrew Tallents
Leadership Coach · now
Leadership isn't a title, it's a daily practice. 👇
My AI coach now guides leaders 24/7, in my method.
MAXMAXMAX generates the post text and the images for you.
Built, packaged and promoted, while you keep coaching.
On Standard and MAX you start a 14-day free trial. We take your card upfront, charge €0 today, and only bill on day 14 if you keep going. Cancel anytime before then and you pay nothing.
Standard gives you the full platform to build and launch agents yourself. It's for AI-savvy users. MAX is done-for-you: our MAX assistant builds, configures, tests and prepares your agent, and guides your offer, launch and growth. MAX does about 95% of the work.
Yes. Every paid plan starts with a 14-day free trial. You get full access, pay €0 today, and decide before day 14. No separate free tier to outgrow, and you can cancel anytime.
Billing yearly saves you about 25%. Standard is €69/mo (€828/yr) instead of €89/mo, and MAX is €99/mo (€1188/yr) instead of €129/mo.
Everything in MAX, plus white-label deployment, custom domains, custom integrations and API volume, team onboarding, governance and compliance support, and a dedicated point of contact. Book 30 minutes with our team to scope it.
Yes. You can cancel at any time with no commitment. Your plan stays active until the end of your current billing period.
Absolutely. All data is stored within the European Union, fully GDPR compliant. You control your data, choose what to connect, and can delete it anytime.
Time to let your AI agent do the work for you.
Build it yourself, or let MAX build your AI agent for you. 14-day free trial on every plan. €0 today.